Vida Meals

Vida Meals is a meal-prep service created for busy professionals and individuals who want to eat well without sacrificing time or convenience. The challenge was to craft a fresh and approachable identity that highlights both nourishment and simplicity, while appealing to a lifestyle of balance and efficiency. The logo combines clean typography with a vibrant leaf symbol, reinforcing themes of health and natural energy. Supporting visuals include a bright, modern color palette, bold packaging applications, and adaptable layouts for both print and digital use — all designed to communicate freshness, accessibility, and a sense of everyday vitality.