Branding Guidelines
2024Veridian Echo is an architecture firm that combines eco-conscious materials with cutting-edge technology to create buildings that harmonize nature and innovation.
Moodboard
Logo
Colors
Forest Green
HEX: #606c38
RGB: 96 108 56
CMYK: 11 0 48 58
Dark Green
HEX: #283618
RGB: 40 54 24
CMYK: 26 0 56 79
Light Cream
HEX: #fefae0
RGB: 254 250 224
CMYK: 0 2 12 0
Veridian Ochre
HEX: #dda15e
RGB: 221 161 94
CMYK: 0 27 57 13
Dark Ochre
HEX: #bc6c25
RGB: 188 108 37
CMYK: 0 43 80 26
Typography
Primary Font
Syne
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
The quick brown fox jumps over the lazy dog.
Secondary Font
Young Serif
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
The quick brown fox jumps over the lazy dog.
Clearspace
Logo Variants
Logos
Ochre over Dark
Ochre over Light
Ochre over Transparent
Green over Light
Green over transparent
Icons
Green over Transparent
Ochre over Dark
Ochre over Light
Ochre over Transparent
Things to Avoid